Let’s start out with a few eye-popping statistics:
- Over 90% of all law firm websites fail to deliver any kind of personalized content geared to their target audience.
- Over 95% of people seeking legal advice use the internet first to find answers.
- Less than 35% of law firm websites are optimized for mobile devices, though almost 40% of all law firm related traffic comes from searches on smartphones.
- Over 70% of people who begin a legal search online, end up contacting a law office or attorney via phone.
- People earning over $150,000 per year are most likely to find a lawyer through an Internet search!